Building Brands.

Inez Laval Pro

You built the skill.
Now build the brand.

I help estheticians, barbers, and beauty professionals take what they know — and turn it into a product line, a consulting practice, or a brand that outlasts any lease.

Book a Discovery Call

As Seen In

Allure Magazine  ·  Goop  ·  Shondaland  ·  BuzzFeed  ·  ABC's Scandal


23 years of doing the work.
Now I teach it.

I'm Inez Laval — licensed esthetician, Allure-awarded waxing expert, former spa owner on Melrose Avenue, and the woman behind a product line carried and trusted by professionals. I've built the business from the treatment room up, and I know exactly where it gets hard.

Inez Laval Pro exists because the gap between knowing your craft and knowing your business is where most talented people get stuck. I've crossed it. I can help you cross it too.


How I Work With You

1:1 Strategy

Private consulting for beauty professionals ready to launch a product, scale a service model, or build a brand from scratch. We work through your specific situation — no templates, no generics.

White Label Products

I guide estheticians and barbers through sourcing, formulation, and launch of their own branded product line — starting with the ingrown hair category I know best.

Brand Development

Positioning, voice, visual identity, and market strategy — built around who you already are, so it holds when you're not in the room.


Ready to start

Let's talk about
what you're building.

Discovery calls are 30 minutes. Bring your idea — fully formed or just a feeling.

Book Your Call
×